Four Seasons and Canossa Events partner to create a bespoke Tuscany driving experience
With incredible views, food and roads, this part of the world was almost built to be enjoyed behind the wheel. No one knows this better than Canossa Events, the world’s leading provider of driving experiences, which has been partnered with Four Seasons Hotels and Resorts to create an exclusive week-long trip through the Italian countryside. It’s called ‘ Beyond by Four Seasons, an exclusive road trip through Tuscany ‘ and it offers one of the most enjoyable and luxurious experiences available anywhere in the world.
Attendees can bring their vehicle or choose from several luxury and classic sports cars made available by the Guest Services team. Every part of this experience is designed to maximize enjoyment and allow guests to explore Tuscany in its entirety.
The base for this week-long adventure is the Four Seasons Hotel Firenze, that is located in Florence. It is a 710,000-square-foot property that was opening in 2008 and hosts off-site activities such as golf, horseback riding, and tennis. The experience is starting with a welcome dinner in the hotel’s Jardin Faggio before the first trip the next day. From there, guests board the vehicle of their choice to travel routes created by combining Canossa Events’ extensive knowledge of the area and local recommendations.A unique and unforgettable experience.
As Four Seasons President of Hotels and Resorts Christian Clerc says: “We have teamed up with Canossa Events to create something truly spectacular for our guests: an ultra-luxury car adventure where the journey is as enjoyable as the destination . Set against the backdrop of the Tuscan countryside, that is punctuated by the region’s best wine and culinary offerings, and delivered by our talented and caring artisans, Beyond by Four Seasons sets a new standard for luxury road travel.”
These private experiences have only been possible thanks to the direct involvement of the Mayor of Florence, Dario Nardella, who stated: “Our unique collaboration offers travelers a rare insight into the region’s must-sees, hidden routes and the best kept secrets, the ingredients of an incredibly memorable Italian vacation.”
This exclusive event is not limited to car trips. Throughout the week, guests will be able to enjoy a lot of private tours, wine tastings at iconic locations such as the Antinori Cellars, and access to venues not normally open to the public. This includes a Florentine dining experience followed by an evening at the Opera .Four Seasons Hotel Firenze, one of the bases of the experience. PHOTO: Four Seasons Hotel Firenze.
Beyond by Four Seasons is the result of a collaboration between one of the world’s most luxurious hotel companies and a leading events company, who share their extensive knowledge to create experiences that cannot be reproduced by the public . As Luigi Orlandini, the President and CEO of Canosaa Events, is stating: “By partnering with Four Seasons, we have designed an incredibly unique offering, allowing guests to enjoy every special moment along the way and inspiring them to immerse themselves in the splendors of all that Tuscany has to offer.”
The year 2022 was marking the first year of Beyond by Four Seasons, spanning six nights from September 24-30. Although the exact participation of the vehicles is being kept under wraps, this year’s attendees brought a wide variety of cars, from 1950s sports cars to the latest hypercars and electric vehicles. Regardless of which machine they choose, the high level of customization and attention to detail allows Beyond by Four Seasons to take these few automotive enthusiasts on a unique and unforgettable experience .